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Frietstudio
Visual identity

No greasy furniture, fluorescent lighting or pre-fried chips in plastic white containers, but a stylish interior with natural materials where delicious hand-cut fries are served in cardboard packaging. Welcome to the world of haute friture! 

Frietstudio

Tasteful simplicity

Frietstudio uses organic potatoes from local farmers to create its high quality fries. The visual identity that I created (commissioned by in2media) fits exactly with the product: it’s simple yet tasteful.

Tasteful simplicity
Frietstudio
See also

Another Motion – Visual identity

Accessible appearance

Accessible appearance

The typographic approach with subtle line drawings is carried through to the exterior, interior, clothing and packaging. Creating an elegant – yet accessible – appearance.

Frietstudio